Beyond bulk printing: Direct mail automation for UK brands
We’ve grown a lot over the past year. While many of our partners know us best for providing high-quality corporate greeting cards, behind the scenes, Greetd has quietly evolved.
We’ve spent the last twelve months building out the infrastructure to become a fully-fledged physical automation partner for UK brands. We have developed a way to connect your online store or CRM directly to the letterbox, allowing you to send logic-based, physical mail that arrives exactly when your customers are most engaged.
If you are tired of your emails getting lost in crowded inboxes, here's a look at the specific areas where our automated direct mail is now supporting our partners.
High-value abandoned carts
Digital retargeting is standard, but an email is easily ignored. Our platform can set specific rules to trigger a physical card for abandoned carts over a certain value (for example, £100). This ensures you are investing your marketing spend on your highest-intent customers. A physical reminder of their 'private reservation' lands on their doormat a few days later, proving the quality of your brand.
Review and social proof boosters
We can time cards to arrive two to three days after a physical product has been delivered. This serves as a secondary, tangible thank you, as well as a gentle prompt to leave a review, capturing the customer’s feedback while they are still at the dopamine peak of enjoying their new purchase.
Subscription renewals and retention
We help subscription-based businesses reach members before their renewal date. Sending a physical reminder 14 days before a subscription expires is a proven way to reduce churn and encourage a manual top-up, especially for customers who have opted out of your digital marketing but still appreciate a human-first touch.
Conference and event follow-ups
For B2B teams, getting past the gatekeeper is harder than ever. We can trigger a high-quality, branded card to land on a prospect’s desk 48 hours after you’ve met them at a trade show or conference. It’s a highly professional way to stay front-of-mind while the conversation is still fresh.
The Greetd QR and seamless brand integration
Every piece of mail we send is fully customised with your branding. Because the medium is the message, we focus on high-end, aesthetic design and print on heavy-weight 300gsm card stock, ensuring your mail always feels like a premium touchpoint rather than a disposable flyer.
To make the transition from paper back to phone entirely seamless, we use dynamic QR codes. There is no faff for the customer - they simply scan the card, and they’re sent straight to a pre-filled landing page, reducing the time it takes to take action to just three seconds.
Bulk greetings for every occasion
And of course, one thing hasn't changed at all. Whether it’s sending thousands of corporate Christmas cards, celebrating employee birthdays, or marking a successful partnership with a personalised client thank you card, you can still order your branded greeting cards in bulk with ease with us.
Ready to step out of the inbox?
If you're looking to move away from the digital noise and into something with a bit more weight, we’d love to show you how our new automation could work for your specific brand. Whether you want to discuss a custom workflow, have a few questions about how it connects to your store, or simply need to place your next bulk card order, drop us a message today. We are always here to help.